Coaching works because it taps on the science of Positive Psychology. It is based on a simple principle – focus on the positive gives you positive outcome. William James commented that ” the greatest discovery is that human being can alter his life by altering his attitudes of mind. What makes coaching such a powerful tool for transformation is the use of powerful question that directs the mind to focus on RIGHT source – not so much in problem fixing, but in deepening awareness. When coupled with the science of Positive Psychology it gives people a sense of optimism that can be best summed up in one word – HOPE. 

Effective coaching challenges limiting assumptions embedded in our viewpoints about self and others in a way different than teaching or training. Good teaching and training also challenge the limits of learners, but in a different way — by adding new knowledge and skills … coaching is a unique form of dialogue that expands an individual’s capacity to transform his or her limiting beliefs. William Stockton

We become our best, most powerful selves when we have someone we can count on to reflect back to us, and to hold us accountable to, our emotions and thoughts, our hidden brilliance, our barriers and obstacles, and our secret, infinite capacity for accomplishment. Once we tap into our own inner strengths, then creativity, progress and accomplishment follow accordingly. Hilary Weber

Here is the collection of short-saying on the value of coaching